The Six Blogging Guidelines for a Corporation

September 8, 2008

To: Ms. Meredith Mancuso

From: Brandi McCraw

Subject: Blogging Guidelines

When blogging, one might find a guideline to be very useful. Below, I have composed a guideline that could help prevent one from making some of the mistakes in blogging that are very commonly made.

1) If you truly believe that your opinion on the topic of the blog is legit and fair and something that you feel is worth defending, take credit for it. Display your name in the blog title. Take credit when credit is due. If fellow employees are reading it they are more likely to respond to it when they can compare some one's blog to their work ethic. This may also give credibility to the company for hiring an employer with an incite on such topic.

2) Make sure that when you are blogging that you take full credit and responsibility for your blog. State somewhere in your blog that the opinions expressed on this site are the opinions of the author of the blog and do not necessarily reflect the same views as those of the company.

3) Write often and honestly. Express what you feel about the situation based on what you know. If you are familiar in a certain topic then explore that topic and give as much knowledge and insight in that particular topic as you possibly can. If however, it is a topic your not familiar with, write based on what you have research or what you have been told about it. You do not have to be an expert on every topic. More than likely someone will always know more than you on certain subjects. That is the purpose of a blog. To share with fellow employees on topics they might excel in and your not as familiar with.

4) If one chooses to, advertisement is also an option when creating a blog. Theirs no requirement to run an advertisement on your blog, but it just might help in drawing attention to your blog.

5) Be careful in posting personal information on your blog. Remember that blogs can be viewed by the public as well as the head executives of your company. There is a big risk in posting personal information about yourself as well as opinions one may have about their employer. It could possibly result in dismissal as an employee.

6) Always be nice and respectful to others opinions. Although you may not share the same opinion, if they see that your are respectful enough to consider their opinions, they are more likely to do the same with yours.