The best way to prepare for a brainstorming session is to have many good ideas first, then select the strongest candidates. The most important idea is to focus on quality, not quantity. When you conduct your sessions, set a clear picture in your mind of what goal you would like to accomplish. It is also a good idea to think of your audience. Think of five people that you know that are diverse, and picture how those people would approach your subject. When you follow up after the meeting, you may feel the need to gather more facts, interview people, or obtain documentation. After brainstorming, you should have a better idea of what needs to be done to deliver your message successfully.
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